Content is queen. But let's face it: you're busy.
I can help.
Leave the copywriting and storytelling (and the art and science that goes with them) to me, so that you can focus on what you do best. If you're an entrepreneur, small business owner, marketer or higher education professional who needs a trusted resource and competent writer to jump in to produce content that will convert, I'm your gal.
I specialize in...
-digital marketing content that will simplify your message and convert readers into customers.
-personal and engaging stories that humanize your organization.
-emails that will build trust and turn your subscribers into raving fans.
-web copy that maximizes reader attention and is easy to scan.
-blog posts, emails, scripts and speeches that capture your voice
-lifestyle, home & garden, health & wellness, personal development, leadership, entrepreneurship and higher education content.
Blogs and Magazines
After a successful 25-year career in marketing, communications and business development within the private and public sectors, I decided to simplify my life and move back to my East Coast hometown. I started my own interior design and freelance writing/marketing business to put both my creative and strategic skills to use.
I have a BA in English, a post-grad in Public Relations and my own thriving online business. Before going out on my own, I spent the last decade doing Advancement work for three universities across Canada and have an intimate understanding about how to build relationships with alumni, donors and prospective students. And before that I did marketing and strategic communications work for several large private companies providing messaging to connect with customers and stakeholders. I've been published in a major Canadian shelter magazine, guest blogged for large lifestyle sites, write for university alumni magazines and grow online communities for my clients.
I tailor content for each specific audience, specializing in building connection and a long-term relationship while still delivering a clear call to action.